An unfashionable pair of homemade harem pants worn by 50 women has raised $10,000 to help prevent violence against women.
The pants made it to Las Vegas, appeared on Oprah, went skydiving and even had the odd breakfast in bed and returned to their maker with a large mystery hole in one leg.
Claire’s Sisterhood of the Travelling Pants were eventually worn by 50 women - and a few fellows - helping Australian women stay connected with one another while raising money for White Ribbon.
The five-month campaign started in Sydney and from there the pants were passed on to women who uploaded pictures of themselves in the voluminous garment and passed them to a friend, relative, someone they worked with, or a complete stranger.
Everyone involved helped to raise money for White Ribbon, an organisation devoted to changing the attitudes and behaviours that lead to men's violence against women.
Mix 106.5 radio host Claire Hooper says she is delighted with the result of the campaign.
“It’s about empowering men to stand up against domestic violence,’’ she tells Lunch Magazine after a gala luncheon at The Kazbah Restaurant in Sydney’s Darling Harbour for the participants.
She says the lunch was a great chance to reflect on the campaign and the journey the pants travelled as a symbol fighting violence.
“It’s great to recongise the scale of the campaign and what we achieved.’’
“Women who are victims of domsetic violence don’t have the ability, the strength to fight this,’’ says Mix 106.5’s marketing manager Carly Rea.
“As women who are strong and capable it’s our job to do what we can to support these women - support our sisters.’’
To make a donation to White Ribbon, go to http://www.whiteribbon.org.au
To watch the full lenght video of the pants' journey set to Missy Higgins go to: www.mix1065.com.au